# Pierpaolo Barbieri

> Pierpaolo Barbieri founded Ualá, the Latin American cards and accounts fintech.

Source: https://www.neobank.wiki/wiki/pierpaolo-barbieri
Last updated: 2026-08-11
Categories: Financial technology, Fintech founders, People in fintech, Neobank founders

**Pierpaolo Barbieri** is founder of [Ualá](/wiki/uala). An Argentine entrepreneur and author, he launched Ualá to expand financial access via mobile accounts and cards.[^fn1]

## Career

Barbieri scaled Ualá from Argentina into Mexico and other markets with venture funding, building a major Spanish-speaking LatAm consumer finance brand outside Brazil's [Nubank](/wiki/nubank) axis.

## Ualá

Pierpaolo Barbieri is principally associated with [Ualá](/wiki/uala). See that article for products, licensing and market context.

## Infobox

- **Occupation**: Fintech founder
- **Known for**: Ualá founder
- **Company**: Ualá
- **Founded company**: 2017
- **Associated HQ**: Buenos Aires, Argentina

## Frequently asked questions

### What is Pierpaolo Barbieri?

Pierpaolo Barbieri founded Ualá, the Latin American cards and accounts fintech.


## References

[^fn1]: Pierpaolo Barbieri is a founder of Ualá, covered on neobank.wiki. — https://neobank.wiki/wiki/uala