# Jupiter

> Jupiter is an Indian neobank offering salary accounts, savings and investments through partner banks.

Source: https://www.neobank.wiki/wiki/jupiter
Last updated: 2026-08-11
Categories: Financial technology, India neobanks, Partner-bank neobanks, Consumer neobanks, Companies founded in 2019

**Jupiter** is an Indian [neobank](/wiki/neobank) founded in 2019 and based in Mumbai. It offers mobile salary accounts, savings and investment features in partnership with licensed Indian banks.[^jup1]

## History

Jupiter launched amid a wave of Indian fintechs building on UPI payments rails and partner-bank deposits. It targeted salaried urban customers with app-native budgeting and rewards.

## Founders

**Jitendra Gupta** is the founder and chief executive officer of [Jupiter](/wiki/jupiter), the Mumbai-based Indian [neobank](/wiki/neobank). A chartered accountant and fintech veteran, Gupta spent seven years at ICICI Bank before co-founding payments company Citrus Pay in 2010. After Naspers-owned PayU acquired Citrus Pay for about $130 million in 2016—one of India's landmark fintech exits—he served as managing director of PayU India's consumer business and helped build LazyPay.

In 2019 Gupta founded Jupiter to create a mobile-first banking experience for Indian millennials via partner banks on UPI rails—offering salary accounts, savings pots, debit cards and investing features co-created with users and backed by leading venture investors.

## Partner-bank model in India

Indian regulations generally require [neobanks](/wiki/neobank) to partner with scheduled commercial banks for deposits. Jupiter follows that model while building a millennial-focused app on UPI rails—salary accounts, pots, debit cards and investing—rather than seeking a full bank licence of its own.

## Reception

Jupiter benefits from founder Jitendra Gupta's Citrus Pay/PayU track record. Coverage emphasises co-created product culture and competition with other Indian digital banking apps and incumbent super-apps.

## Products

The app includes savings accounts, debit cards, pots/goals, mutual-fund investing and salary-account features. Banking is delivered via partner banks under Indian regulations.

## Infobox

- **Type**: Private
- **Founded**: 2019
- **Founder**: Jitendra Gupta
- **Headquarters**: Mumbai, India
- **Model**: Partner-bank neobank

## Frequently asked questions

### What is Jupiter?

Jupiter is an Indian neobank offering salary accounts, savings and investments through partner banks.

### When was Jupiter founded?

Jupiter was founded in 2019.

### Where is Jupiter headquartered?

Jupiter is headquartered in Mumbai, India.

### Who founded Jupiter?

Jupiter was founded by Jitendra Gupta.

### What type of company is Jupiter?

Jupiter is described as Partner-bank neobank in its neobank.wiki profile.


## References

[^jup1]: Indian neobanks typically partner with scheduled commercial banks for deposit accounts. — https://jupiter.money/